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Getting to know today’s learners through segmentation
Rob Bishop, Vice President, University Partnerships, Pearson Online Learning Services | February 11, 2019This is the second blog in a two-part series about segmentation in higher education. Read part one: One size doesn’t...
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- Higher Education
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One size doesn’t fit all: The value of segmentation
Rob Bishop, Vice President, University Partnerships, Pearson Online Learning Services | January 28, 2019This is the first blog in a two-part series about segmentation in higher education. The individuals in your institution’s...
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- Higher Education
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Top 4 fears (and realities) of working with an OPM partner
Jason Simmons, Director of Strategic Marketing, Pearson Online Learning Services | November 14, 2018“Fear doesn’t exist anywhere except in the mind.” Dale Carnegie Humans don’t like change. While the unknown can be exciting,...
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- Higher Education
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Marketing online programs: Five questions to ask yourself
Rob Bishop, Vice President, University Partnerships, Pearson Online Learning Services | October 18, 2018In a sea of online programs (often touting the same messages of high quality, low cost, great faculty, etc.),...
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- Higher Education
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How to identify strategic opportunities for online growth
Brian DeKemper, Vice President, Pearson Online Learning Services | October 18, 2018Over the past decade, many leaders in higher ed have shared the same mantra as it relates to growing...
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- Higher Education
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Five ways to make your online classrooms more interactive
Amy Peterson, SVP, Higher Education Services, Pearson | January 17, 2017The convenience and flexibility of the online learning environment allows learners to develop new skills and further their education,...
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- Higher Education
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2016 top 10 Teaching & Learning Blog posts
Caroline Miller, Managing Editor, Pearson | December 15, 2016What a great year! On the Teaching & Learning Blog, we have covered a large range of topics including:...
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Changing university culture to transform the student experience
Catherine Georgeoff, Todd A. Hitchcock, and Shane Keene | October 24, 2016The article was originally published on GettingSmart.com and was re-posted here with permission. Colleges and universities are making significant...
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- Higher Education
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Online student success is more than the sum of its parts
Todd A. Hitchcock, Chief Operating Officer, Pearson Embanet | September 16, 2016Prior to the last recession in 2007, four out of five jobs lost were considered “low skills” – requiring...
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- Higher Education