    
        
|
|
|
|
  |
|
Peachpit and TechTV to Publish TechTV Press Book on Protecting Against Identity Theft from TechTV's Becky Worley Marks First Big Title Release Berkeley, California - August 1, 2003 - Berkeley-based computer book publisher Peachpit and cable TV network TechTV have joined forces to publish books under the TechTV Press imprint. This new imprint is the result of an already successful relationship between the two companies. Books to be published under this new imprint will be a blend of Peachpit's well-known, consumer-friendly editorial style and TechTV's insider savvy. "We are thrilled to be able to draw on TechTV's expertise by publishing books that will provide readers with informative and entertaining topics," commented Glenn Farrell, vice president of strategic development for TechTV. "By building on our existing relationship with Peachpit and forming the new imprint, new and existing consumers alike will have the opportunity to experience an extension of TechTV's program offerings." The first book to release as a result of this new partnership is TechTV's Security Alert: Stories of Real People Protecting Themselves from Identity Theft, Viruses, and Scams* by TechTV's Tech Live personality, Becky Worley. In this practical, real-world guide, Worley carefully outlines the steps readers can take to secure their data, identity, and privacy in an age of cyber-crime and near-constant virus scares. Using the warm, reassuring style viewers have come to associate with Worley's "Security Alert" segments on TechTV's Tech Live news show, this volume delves into all of the areas where readers and their computers may be vulnerable to attack: hacking, identity theft, online purchasing, virus attacks, email and Internet scams, online dating and communities, kids and the Internet, and more. In addition to the book, a companion 60-minute "Security Alert" special hosted by Worley will air on Sunday, August 3. (Check your local cable or satellite listings for show times.) About TechTV Press TechTV Press, a publishing venture between TechTV and Peachpit is a unique blend of Peachpit's well-known, consumer-friendly editorial style and TechTV's insider savvy. The imprint was formed to expand on TechTV's hottest shows and its technological expertise. TechTV Press books serve as technology lifestyle guides that encompass everything from practical how-to's and useful advice to revealing looks at the unexpected side of technology. Additional titles for 2003 include TechTV's Tech of Golf, TechTV's Wired for Sex, Sell it on eBay: TechTV's Guide to Successful Online Auctions, TechTV's Mod Mania with Yoshi: A Guide to Customizing Your Computer & Other Digital Devices, TechTV's Microsoft Windows XP for Home Users 2nd Edition, and TechTV's Upgrading Your PC 2nd Edition. Also available this year is TechTV Leo Laporte's 2004 Technology Almanac-TechTV's third annual collection of technology tips and tricks provided by popular on-air host and technology expert Leo Laporte.About TechTV TechTV is the cable network that showcases the smart, edgy and unexpected side of technology. By telling stories through the prism of technology, TechTV intrigues viewers with everything from help and information to cutting-edge documentaries to outrageous late-night fun. TechTV viewers are highly interactive and passionate about engaging in the television experience and log a monthly average of 1.4 million unique visitors to techtv.com. TechTV is currently available in 40 million homes in the US and distributes content to more than 70 countries.About Peachpit Berkeley-based Peachpit has been publishing top-notch books on the latest in graphic design, desktop publishing, multimedia, Web publishing, and general computing since 1986. Its award-winning books feature step-by-step explanations, timesaving techniques, savvy insider tips, and expert advice for computer users of all sorts. Peachpit represents an elite collection of the world's top computer book imprints specializing in graphics and design, including its flagship, Peachpit Press, as well as New Riders, Adobe Press, and Macromedia Press, among others. Peachpit is a part of Pearson Education, the world's largest integrated educational publisher (a Pearson company, NYSE: PSO). *(ISBN: 0-7357-1352-9, 288 pages, $24.99, release date 7/31/01) Media Contact |
|
|
| |
|
School | Higher
Education | Professional
| Global |
|
|
Copyright © 2002-2003
by