Higher Education Consulting Services

Strategic planning and industry best practices from a team of experts

Higher education leaders are facing tough strategic decisions about the future of their schools. Many administrators agree that their campuses lack the data and insights to support decision-making in an increasingly complex and competitive landscape.

Whether you’re deciding which programs to support or divest, how to improve your return on technology investment, or how to harness learning analytics to support student outcomes and increase student retention, we can help.

Our team of education consultants brings deep experience in higher ed administration, data analysis, and strategic planning in partnership with leading institutions. This collective experience has helped us develop a collection of best practices, frameworks, models, and strategic partnerships that will help you navigate your greatest challenges in:

  • Designing and implementing strategic and innovation initiatives
  • Developing a strategic plan for your institution or division
  • Exploring, developing, and launching new learning models
  • Growing enrollment, revenue, and market share
  • Improving student learning outcomes and retention
  • Launching and growing academic programs
  • Managing and implementing institutional change

Contact us for more information

Consulting Services Leadership Team


Daniel Goldsmith

Manager, Institutional Strategy

Daniel leads the Intuitional Strategies team for Pearson Consulting Services. Daniel is an experienced consultant specializing in utilizing advanced analytical techniques to solve complex challenges. For the past ten years, he has worked with leading private- and public-sector organizations to identify new opportunities, manage critical challenges, and transform organizations.

Prior to joining Pearson, Daniel worked in higher education at Eduventures, where he helped develop the firm’s educational technology practice, at the MIT Sloan School of Management, where he conducted research on strategy, management, and digital business. He has also worked outside education at the United States Senate, in private equity, and as a management consultant for a global strategy firm. Daniel completed an MBA at the Brandeis International Business School and a BA in government from the University of Virginia, and has published over 15 peer-reviewed articles on management and quantitative methodologies.


Paul Bowers

Senior Strategic Consultant

Paul has worked at the forefront of educational technology and distance learning for 32 years and has been involved in the emergence of new teaching and learning environments since the early 1980s. Paul has served in a variety of roles at public and private higher education institutions, including 22 years as faculty member, as well as director for teaching and learning, Dean and Vice President for online and adult learning at several institutions including Buena Vista University, Cleveland State University, and Hiram College.


Rachel Cubas

Manager, Learning Strategy

Rachel leads the Academic Consulting team for Pearson Consulting Services. She has over 14 years of experience in administration and education roles where she helped colleges and universities develop focused comprehensive, executable strategies to enhance teaching, learning, assessment, analytics and education administration. She has expertise in online program start-up operations, curricular and course development, programmatic and course-level outcomes assessment, faculty training and mentoring, and change management strategies for online and blended education models.

Rachel is passionate about a vision and practice centered on data-informed student learning improvements, taking into account the unique organizational dynamics related to student readiness and support services, faculty engagement, a campus culture of assessment, and the implementation of technology to support key initiatives in education. Rachel received a BS in Organizational Management and an MS in Organizational Leadership, specializing in Adult Learning Methods, Curriculum, and Instruction from Palm Beach Atlantic University