Chasing the Light: Improving Your Photography with Available Light

Peachpit Publishes Book on Photographers’ Most Important Tool

Chasing The Light Berkeley, CA-March 15, 2011- Light. It’s the most powerful tool that photographers have at their disposal. Whether the lens is turned to people, wildlife, or the landscape, it is the creative use of light that transforms a snapshot into a photograph. Chasing the Light, written by Ibarionex Perello, will help photographers learn about and make the most of this vital subject

With over 25 years of experience in the photographic industry as a photographer, writer, and educator, Perello’s unique approach has helped enthusiasts from all over the world discover and nurture their own passion for photography. In Chasing the Light, he brings his palpable passion to the subject as he guides the reader through many scenarios-landscape, close-up, portraits- in which they can evaluate the light and then choose the right features and controls on the camera to create beautiful and personal photographs.

By focusing on the way photographers “see” light, Chasing the Light aids them in making the connection between the camera and their own eye. Chasing the Light removes the mystery of the buttons and dials that control focus, exposure, white balance, and sharpness and frees photographers to explore their own unlimited creativity.

In an industry filled with obsession over gear, Chasing the Light removes much of that from the discussion and returns the reader to a basic, yet inspirational, conversation about leveraging light to take evocative photographs.

“Ibarionex is a passionate photographer who has poured himself into this book, and his joy in photography comes through,” said Rob Sheppard, author, photographer, and editor-at-large at Outdoor Photographer Magazine. “These are positive photos that make you feel good about the world we live in.”

About The Author

Ibarionex Perello is currently a freelance photographer and writer. His articles appear in numerous magazines including Digital Photo Pro, Rangefinder,Shutterbug, and Outdoor Photographer. He is the host and producer of the popular podcast The Candid Frame. He is also an instructor of photography at BetterPhoto.com and an adjunct professor at the Art Center College of Design. You can find out more about Ibarionex by visiting www.thecandidframe.com and www.alasmedia.net.

About Peachpit

Berkeley-based Peachpit has been publishing the industry’s best-selling books on the latest in photography, graphic design, Web design and development, digital video, digital lifestyle, and general Mac computing since 1986. Its award-winning books, eBooks, videos and applications feature step-by-step explanations, time-saving techniques, savvy insider tips, and expert advice for computer users of all experience levels. It is the home of the internationally recognized Visual QuickStart Guide series, the design imprint New Riders and its acclaimed Voices That Matter series, Adobe Press, Apple Pro Training Series, and Apple Training Series, and is the publishing partner for Kelby Training/NAPP and others. Peachpit is part of Pearson (NYSE: PSO), the international media company. Pearson’s primary operations also include the Financial Times Group and the Penguin Group. Learn more at www.peachpit.com and www.pearson.com.